Kerala Tourism on social media website Twitter posted a tweet on Wednesday about a beef dish eaten in Kerala. The beef dish tweeted by the handle sparked a row soon when the Vishva Hindu Parishad (VHP) on Thursday took a dig at Kerala Tourism questioning if the tweet was meant for promoting tourism or promoting beef.
Kerala Tourism's Twitter handle wrote, "Tender chunks of beef, slow-roasted with aromatic spices, coconut pieces, and curry leaves. A recipe for the most classic dish, Beef Ularthiyathu, the stuff of legends, from the land of spices, Kerala."
VHP national spokesperson Vinod Bansal on Twitter said, "Is this tweet meant for promoting tourism or promoting beef? Isn't it hurting sentiments of crores of cow worshippers? Is this tweet generated from the pious land of Shankaracharya?"