IPL franchise Royal Challengers Bangalore (RCB) have unveiled their new logo. This ends speculation over the change of identity of the Bengaluru-based franchise, which had started earlier this week when all the social media handles of RCB went blank.
Noted RCB players and cricket analysts had expressed concern after RCB’s social media handles went blank on Wednesday evening, including Twitter and Facebook. While its Twitter account only read: Royal Challengers, the Facebook account was without a logo but had Bangalore in its name.
Speaking on the launch of the new visual identity, Sanjeev Churiwala, Chairman of RCB, said “The idea behind the design of the new brand identity to give our rampant lion a contemporary makeover. The elements in the logo is a commitment to continuously entertain and engage with fans who are the force behind Royal Challengers Bangalore.”