India Needs to Reduce E-commerce Restrictions to Revive Economy, Says Amazon Executive4Photo© firstpost.com

India Needs to Reduce E-commerce Restrictions to Revive Economy, Says Amazon Executive

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India needs to encourage e-commerce and reduce red tape to help small businesses sell online and export goods to help revive sagging domestic economic growth, a senior Amazon.com executive said on Wednesday.

"There is so much opportunity to just let e-commerce thrive versus trying to define every single guard rail under which it should operate," Amazon's India head Amit Agarwal told Reuters, ahead of the launch of Amazon's biggest campus in the world in the southern Indian city of Hyderabad, on Wednesday.

India revised its e-commerce rules in early 2019, creating hurdles for Amazon and rival Walmart's e-commerce subsidiary, Flipkart.