Watch: Kamala Harris Campaign Gets A Desi Touch With Hindi Music Video

Prominent Indian-American community leader Ajay Bhutoria has released a Hindi campaign song titled "Nacho Nacho" for Democratic nominee Kamala Harris.

Inspired by the Oscar-winning track "Naatu Naatu" from the film "RRR", the song has been performed by Bollywood singer Shibani Kashyap and aims to mobilise South Asian voters for Indian-origin Kamala Harris in the November 5 election.

"'Nacho Nacho' isn't just a song, it's a movement. This campaign aims to connect with the diverse South Asian American community across battleground states and key districts. With over 4.4 million Indian Americans and 6 million South Asians eligible to vote, our goal is to help propel Vice President Kamala Harris to victory in 2024," Mr Bhutoria said.