HDFC Bank To Stop SMS Alerts For Low Value UPI Payments2Photo© ndtv.com

HDFC Bank To Stop SMS Alerts For Low Value UPI Payments

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HDFC Bank has informed the customers that it will stop sending SMS alerts for any UPI (Unified Payments Interface) payment spent below Rs 100 or receipt of money less than Rs 500. As per the bank, this step will be effective from June 25. From this date, SMS notifications will be pushed only for transactions above Rs 100 (for money sent/paid) and above Rs 500 (for money received).

This decision has been taken because of the huge cost of sending bulk messages. To pay this cost, the banks have to spend a few crores of rupees daily, given the high volume of UPI transactions, which average around Rs 40 crore per day.

The bank added that email alerts for all transactions will continue to be delivered. The private lender reiterated that customers should update their primary email to receive all notifications. According to the bank, this decision is based on feedback on low-value transactions. HDFC said that the apps, through which the UPI transaction is carried out, sends an alert as well.