Etihad Airways and Mumbai City FC join hands in new landmark partnership3Photo© hindustantimes.com

Etihad Airways and Mumbai City FC join hands in new landmark partnership

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Etihad Airways has signed on to be the Official Front of Shirt Sponsor of Mumbai City FC in a multi-year partnership starting from the 2024-25 season. The move demonstrates Etihad's continued commitment to the Indian market and Mumbai City's profile as one of the top-performing professional sports teams in India having won two Indian Super League titles and two Indian Super League Cups.

The deal, which is a record in Indian football in terms of duration, coincides with Etihad celebrating 20 years of flying to India and will see the Etihad Airways logo feature prominently on the front of shirt of Mumbai City FC's first and youth team match shirts and training kits from the 2024-25 season.

The partnership builds upon the decades-long connection between the home countries of the two organisations and reinforces the shared values of teamwork and excellence. Both club and airline aim to bring people together and give flight to ambition.