10Photo© hindustantimes.comAir India unveils new logo, branding and plane livery
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Air India today unveiled a new brand identity and new aircraft livery as the airline plans to transform its fleet with a historic purchase of 470 new aircraft in a multi-billion-dollar deal.
The Tata-group-owned airline said the new logo, 'The Vista', "captures the essence of bold new India, which marks a milestone in its Vihaan.AI transformation."
'The Vista' is inspired by the peak of the gold window frame, which the airline said, "signifies limitless possibilities, progressiveness and the airline's bold new outlook."
“ New India is future-looking. At this juncture, we wanted something that reflects possibilities. That's the reason the windows is the symbol,
Prasoon Joshi,
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