Virat Kohli Is the First Indian to Cross 50 Million Followers on Instagram

Virat Kohli, the captain of the Indian cricket team, has set a new record. But this one isn't on a cricket ground. The popular Indian cricketer has become the first Indian to reach 50 million followers on Instagram. As of today, Virat Kohli has exactly 50 million followers while Bollywood actress Priyanka Chopra Jonas is close with 49.9 million followers on Instagram. Virat Kohli is known for posting personal as well as sponsored content on the Facebook-owned social platform. He is currently heading the Indian cricket team in New Zealand.

Last year, Virat Kohli was reportedly charging $196,000 (roughly Rs. 1.35 crores) for each sponsored post on Instagram. Kohli was on the 23rd spot on a list of popular celebrities on Instagram. The list also revealed approximate fees each celebrity charges for a sponsored story on the Facebook-owned social platform.

Meanwhile, Priyanka Chopra Jonas charges $271,000 (roughly Rs. 1.87 crores) for a sponsored story on Instagram, according to the 2019 Instagram Rich List. These numbers could be much higher now, considering the number of followers these celebrities have added over the last year. The figures were attributed to internal data, agency rate cards, and public information.